… just to see what would happen because I don’t think I’d really want to give up my current day job for the one discussed in annarbor.com, ‘University of Michigan to hire social media ‘thought leader’ after 1st director resigns due to inaccurate resume.” Still, I bet I’d have a chance at an interview. The ad says:
The candidate must have an established digital footprint and a continuous professional presence in the social media space (through blogs, Twitter, Facebook, Instagram, LinkedIn, Tumblr, YouTube, and other emerging platforms). The Social Media Director must be recognized as a thought leader and have an unquestionable passion about this work, with a proven track record demonstrating community management and brand strategy. He or she must have a finger on the pulse of emerging technology and mobile trends.
I dunno, maybe. Plus the pay is a boost too, $85K-110K, though I suspect they wouldn’t give me tenure.

Youth is invariably an unspoken requirement for such jobs
No tenure