There’s an interesting little piece in Inside Higher Ed called “Are Pajama-Clad Women Enticing Students to For-Profit Higher Ed?” It’s about Capitol Hill web site/newspaper article where Senator Dick Durbin is criticizing these ads that show an attractive young woman in pajamas and in bed encouraging people to sign up for classes at “for profit” online universities.
I certainly agree with that criticism. Online classes tend to be sold online either as something you can easily do while nearly asleep (I’ve seen ads depicting students on the bed, on the couch, in the tub, etc.) or while on the move (these same ads depict other students walking around and doing classwork on their cell phone, on the subway, etc.) This just perpetuates the idea that online classes are some sort of extra thing that can be done on the fly, which is of course not the case.
Of course, I will admit though that I have been known to do some online teaching in my pajamas, though while seated at my desk in my home office.
